In brief
- Two days at the NEC Birmingham alongside 200+ exhibitors and 100+ expert-led sessions.
- Practice finances stood out: down almost 30% from their covid-era peak.
- Over 150 visitors to the NovaHS stand, and one clear crowd-pleaser: chocolate.
On 15–16 May 2024, our team at NovaHS had the privilege of exhibiting at the Primary Care Show 2024 at the NEC Birmingham. Dr Samim Azim (Chief Executive Officer and Founder), Shivani Chadha (Lead Pharmacist), Devinia Patel (Admin Manager), Nashua Diaz Anaya (Admin Manager) and I, Katie Caddick (Executive Personal Assistant), thoroughly enjoyed our time at the show.
A vibrant hub of primary care innovation
With thousands in attendance, the show featured over 200 exhibitors and held more than 100 sessions led by healthcare experts. The core themes of digital health, patient-centric care and innovative medical technologies resonated deeply with our goals, and fresh insights provided inspiration for our ongoing projects.
The sessions that stood out
One session that stood out examined practice finances, highlighting that they are down by almost 30% from their covid-era peak. Understanding the underlying causes matters: the end of government financial support, changes in patient behaviour post-pandemic and rising operational costs could all be contributing factors.
We also had the privilege of engaging with two highly insightful individuals: Dr Mike Neville, IGPM accredited, and Dr Mark Gillam, GP Partner and Clinical Faculty Member of the Primary Care Transformation Team at NHS England. Their perspectives added tremendous value to the discussions.
Conversations at the stand
With over 150 visitors to our stand, the networking sessions reinforced our understanding of the challenges faced by colleagues in primary care, and we welcomed every opportunity to discuss how NovaHS could support their organisations. The team also came away laden with freebies from generous fellow exhibitors. A key takeaway: chocolate is a crowd-pleaser. Healthcare professionals or otherwise, everyone loves chocolate!
Looking ahead
The Primary Care Show 2024 was an enriching experience that aligned perfectly with our objectives at NovaHS. The innovations and insights gained will play a crucial role in our continued efforts to improve patient care, and we would encourage fellow healthcare professionals to consider attending future events. We shall certainly be looking forward to joining more.
Executive Personal Assistant at NovaHS, supporting the leadership team and company events.
More from the blog
Met us at an event, or want to know what we could do for your organisation? Contact NovaHS for a free, no-pressure conversation about what support could look like for your organisation.